The optimisation of product communication itself and its consistent focus on the information needs of customers have become a relevant success factor for companies. The associated tasks are complex and include topics such as product information management (PIM), master data management (MDM), digital asset management (DAM), but also customer relationship management (CRM), marketing automation and much more. In addition to the introduction and optimisation of corresponding systems, it is crucial to consider the associated processes and, of course, data quality and maintenance.

We sup­port you in mak­ing your prod­uct com­mu­ni­ca­tion ef­fi­cient and cus­tomer-cen­tric

We orchestrate cross-divisional data content, data flows, systems and work organisations, thereby implementing a holistic approach. This unlocks potential such as increased sales, added value, expanded sales channels, digitalised processes and innovative business models. By actively involving your employees in shaping the changes, we not only increase their acceptance, motivation and expertise, but also initiate a sustainable development of expertise in your company.

Our fields of ac­tiv­ity

SIMIO Con­sult­ing

SIMIO Consulting stands for independent consulting services in the context of customer-centred product communication - an increasingly important and complex topic for all companies.
With a consulting concept developed over many years, we support you in all associated challenges - from determining the current situation and maturity level to developing specific recommendations for action, evaluating the required solutions and providing support for specific implementation projects.
The focus is always on empowering the employees involved so that they can continue to drive forward the initiated developments independently.

SIMIO Analy­sis

SIMIO Analysis constantly monitors and evaluates the relevant provider market in the area of customer-centric product communication.The insights gained from both software manufacturers and system integrators in areas such as PIM, PXM, MDM, DAM, CRM, marketing automation, etc. enable us to identify the most suitable solution for your specific requirements.
One result of our analyses is the so-called navigator for product communication solutions. Here we show which relevant providers are available in the various functional classes. Using various search facets, we offer you a unique and free orientation aid with the Navigator.

Our foundation of values

The foundation of everything we do are values such as honesty and respect, which should actually be self-evident, but often are not, despite inflationary labelling. The need to live these values uncompromisingly in our professional field of activity unites us as a team. The result of this value orientation are the following characteristics that characterise our work in consulting and analysis.

A partnership of equals is particularly important to us. The basis for this is mutual trust - and trust in turn requires honesty and mutual respect. You can be sure that we not only communicate these values, but also live them. SIMIO was created precisely out of this value orientation.

SIMIO's core values are independence, objectivity and transparency - you can trust them. For us, it is not important which system you ultimately use; what is decisive is that the solution fits you and your requirements in the best possible way.

There is a whole range of functional classes and systems that support the improvement of product communication and its alignment with the information needs of your customers. Naturally, these also play an important role in our consulting mandates. However, it is particularly important to us not to limit our consulting services to this, but also to consider all other aspects - i.e. data quality, processes and the underlying work organisation.

In the same way, we don't just look at individual systems in our analyses, but always at the complete solution package, consisting of software, software manufacturer, implementation and the people involved. This gives us comprehensive knowledge of the analysed solutions and we use this to support you in selecting the solution that best suits your requirements.

We are experts with extensive experience from a wide range of projects and industries, and we use tried-and-tested methods in both our consulting and our analyses.

We want to support you exactly where you really need it. That is why we first listen to you intensively in order to understand these needs and then accompany you optimally with our know-how and methodology. Our goal is always to enable you to take further steps independently.

We can work remotely - but we also know that some things fall by the wayside. That's why - and because we all enjoy working with people - we recommend hybrid working: On site and in personal contact in important phases of a consulting mandate, and remotely whenever purely factual issues are involved.

After more than 20 years of project work, we know that developed concepts can only really be put into practice and thus realise their benefits if employees are actively involved in the development from the outset. That is why we want to share our experience in consulting and empower your employees by building up their knowledge. This is how we ensure the long-term success of our consultancy services.

Are you in­ter­ested?

Then please get in touch with us so that we can get to know each other better in a non-binding and free discussion.

Jürgen Burger
CEO | Chief Analyst

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